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November 10, 2006

Seinfeld, Jerk Store and Email Marketing

Remember the "Jerk Store" episode in "Seinfeld"?   Well I had that moment this morning thinking about my post yesterday on the Email Marketing Survey from my new friend Dave O'Shaughnessy....

Hotel_survey_email_copy_do_not_reply

What I should have done is reference another Seinfeld episode where Jerry is talking to the annoying telemarketer:  "Why don't you give me your home number and I'll call you later?"

C'mon people get with the program.  You actually want your customers to talk to you.   If they can't talk to you, well....they talk about you.





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