13 Email Marketing Trends Explained: Conclusion (finally)

Ok, we have reached the end of this string at last.  Boiled down, we can conclude with 4 truths:

1. Email is the greatest gift to marketers in the history of mankind. 
2. Nothing else has the power to be as easy to implement or grant the ability to leverage data for relevance or is as inexpensive.   
3. Success is predicated on obeying best practices and keeping up with rapidly evolving tactics.   Experiment and pay attention to the results. 
4. Listen to your audience and treat people like individuals and you are guaranteed success.