Top Email Trends Revistited

Last week..(Wait; that was this week) :)

Anyway, I had the pleasure of addressing the Annual Catalog Conference in Orlando. This is the premier catalog event and it was a great opportunity to present some new ideas on effective email marketing. Basically, I came up with 13 trends for the second half of 2005 that everyone should be thinking about. For those of you who receive email from catalog companies, you recognize that is spite of a tremendous access to data, most catalogers are not very good emailers.

Ok, so for the next few days, I’ll share the concepts here a couple at a time. Some you may be familiar with from following along, but I think you’ll find a few to be pretty new.

http://email.exacttarget.com/lp/chris-baggott-blog.asp?WT.mc_id=blog-0001